OBJECTIVE
Wyrm Brew is a Fantasy and D&D themed brewery where many of there drafts are based on the many races and classes of the table top RPG. the goal of this project was to build a cohesive business identity, in the logo, 3 bold labels, and social media ads to reach their target audience
The Process
The development process for this project began with an in-depth research phase focused on understanding Wyrm Brew's brand identity and audience. This deep dive into their thematic elements allowed for a thoughtful approach to designing three distinct beer labels. Each label not only captures the essence of its respective brew but also maintains a cohesive visual style, making them feel like integral parts of a unified collection. By incorporating elements such as color schemes, typography, and artwork inspired by D&D aesthetics, the labels successfully convey the spirit of adventure that Wyrm Brew represents, appealing to both beer lovers and tabletop gamers alike.
